Helium 10 Pricing 2026: Full Cost Breakdown
Helium 10 Pricing starts at $129 per month for the Platinum plan when billed monthly, or $99 per month when billed annually. Diamond costs $359 per month monthly or $279 per month with annual billing, while Enterprise starts at $1,499 per month when billed annually. Helium 10 also has a free option for users who want to test the platform before paying.
The right plan depends on how much you sell, how many tools you need, and whether you manage advertising, inventory, listings, and multiple Amazon accounts.
Helium 10 Pricing at a Glance 2026
Get a fast snapshot of Helium 10 pricing across all plan tiers including Starter, Accelerator, Professional, and Elite in this quick reference, showing monthly costs on annual billing, included tools, keyword research limits, rank tracking, and feature comparisons.
Plan | Monthly Billing | Annual Billing | Best For |
|---|---|---|---|
Free | $0 | $0 | Testing basic tools |
Platinum | $129/month | $99/month | New and growing sellers |
Diamond | $359/month | $279/month | Established Amazon brands |
Enterprise | Custom | From $1,499/month | Large brands and teams |
Helium 10 lists its paid prices in USD, with applicable taxes added at checkout. Annual billing saves up to 20% compared with monthly pricing on the current pricing page.
Helium 10 Free Plan
If you are not ready to pay for Helium 10, you can start with its free option. The free account gives new users a way to look around the platform and try selected tools with usage limits.
It is a sensible starting point if you are still researching Amazon selling or want to see whether Helium 10 fits your workflow. You should not expect the same usage levels or account connections available on the paid plans.
Helium 10’s help documentation describes Platinum as the step up for new sellers who want to connect Amazon Seller Central and start tracking their business data.
Helium 10 Platinum Pricing
Platinum costs $129 per month with monthly billing or $99 per month with annual billing.
At $99 per month, the annual option works out to $1,188 per year, before applicable taxes. Helium 10 states that this annual price saves $360 compared with paying $129 each month.
Platinum is aimed at sellers with yearly sales of up to $100,000. It covers the main research and seller tools needed to start building an Amazon business.
Platinum includes:
Amazon product research
Keyword research
Product data through the Chrome Extension
Basic business performance tracking
Limited profit reporting
Amazon FBA training
Amazon Ads Academy
TikTok Shop Academy
Keyword research and tracking
Listing creation tools
Limited listing analysis
Email follow-up
Inventory-related tools
Seller account connections
Access to Freedom Ticket
The current pricing page shows 100 monthly keyword research searches, 20 lifetime tracked ASINs, 40 SKUs for inventory management, and 5,000 emails for the listed Platinum limits.
Who should choose Platinum?
Platinum makes the most sense for a newer Amazon seller who needs product and keyword research without paying for the larger set of advertising, reporting, and operations features included with Diamond.
If your store is still small, paying $279 every month for Diamond may be hard to justify. Platinum gives you a lower-cost way to access the main Helium 10 toolkit.
Helium 10 Diamond Pricing
Diamond costs $359 per month when billed monthly or $279 per month with annual billing.
With annual billing, the listed price comes to $3,348 per year, before taxes. Helium 10 says this represents a $960 saving compared with monthly billing over a year.
Diamond is aimed at businesses generating between $100,000 and $10 million in yearly sales. It includes everything in Platinum and adds more advanced tools for listings, advertising, inventory, analytics, and daily operations.
What does Diamond include?
Diamond adds several features that matter more as an Amazon business grows:
Helium AI Agent
Helium 10 MCP access, with up to 1,000 included calls
Advanced keyword research
Advanced listing tools
Advertising automation
Rules-based advertising
Dayparting
Manual bid and budget controls
Inventory management
Profit and loss reporting
Managed refund service
Long-term keyword trend analysis
More seller account connections
More user access
Monthly workshops and Q&A sessions
Expert webinars
The current pricing page lists 1,000 lifetime tracked ASINs, 5 markets, 15,000 monthly emails, 500 SKUs for inventory management, 150 listing analyzer uses per month, and 2,500 tracked keywords for Diamond.
Diamond advertising fees
One cost deserves extra attention if you plan to use Helium 10 Ads.
Diamond includes access to Helium 10 Ads, but the pricing page lists a 2% managed-spend fee for advertising spend managed through the service. This is separate from the subscription price.
If you spend heavily on Amazon PPC, calculate this fee before deciding whether Diamond fits your budget.
Helium 10 Enterprise Pricing
Enterprise is designed for larger brands with more than $10 million in yearly sales.
The current pricing page lists Enterprise from $1,499 per month when billed annually. Helium 10 describes this as a starting price, so the final cost can vary depending on the size and requirements of the business.
Enterprise includes features intended for larger teams and seller accounts, such as:
Dedicated customer success manager
Custom onboarding
Support for monthly advertising budgets from $25,000 to $1 million
10+ users
15+ seller accounts
Up to 5,000 ASINs
Expanded usage limits
Global market intelligence covering the Americas, Europe, Asia, and the Middle East
Weekly sessions
One-to-one coaching
Early access to selected features
For a small Amazon store, Enterprise would be excessive. For a large operation with several brands, markets, and team members, the additional account capacity can make more sense.
Which Helium 10 Pricing Plan Is Best?
Select the right Helium 10 plan for your Amazon seller needs in this breakdown comparing Starter, Accelerator, Professional, and Elite tiers, showing monthly costs on annual billing, included research tools, rank tracking limits, and which plan fits different seller stages.
Best for beginners: Free or Platinum
Start with Free if you are simply learning what Helium 10 does.
Choose Platinum once you need regular product research, keyword research, Amazon account connections, listing tools, and business tracking. At $99 per month with annual billing, it is the least expensive paid plan currently listed by Helium 10.
Best for growing brands: Diamond
Diamond is the better choice for sellers who already have meaningful sales and need more than research tools.
The jump from $99 to $279 per month on annual billing is large, but Diamond adds advertising controls, deeper reporting, inventory management, larger limits, more users, and Helium’s AI features.
If these tools replace several separate services, the higher subscription can make financial sense.
Best for large companies: Enterprise
Enterprise is aimed at organizations with larger sales volumes, bigger advertising budgets, multiple seller accounts, and larger teams.
Since the plan starts at $1,499 per month annually, it is not meant for an individual seller testing an Amazon product idea.
Monthly vs Annual Helium 10 Pricing
The choice between monthly and annual billing can make a noticeable difference.
Plan | Monthly Rate | Annual-Billing Rate | Annual Saving |
|---|---|---|---|
Platinum | $129 | $99/month | $360 |
Diamond | $359 | $279/month | $960 |
Enterprise | Custom | From $1,499/month | Custom |
The annual option gives the largest dollar saving on Diamond. If you already know that you will use Helium 10 throughout the year, annual billing can reduce your subscription cost.
Monthly billing is better suited to sellers who want flexibility or are still deciding whether the platform fits their business. Helium 10 states that monthly subscriptions do not require a long-term commitment, and subscribers can cancel before the next renewal.
Does Helium 10 Offer a Money-Back Guarantee?
Yes. Helium 10 currently offers a 7-day money-back guarantee for first-time subscribers.
If you cancel within seven calendar days of your initial subscription payment, you can request a full refund of that first payment. The guarantee does not cover renewals or later payments, and unused time after the seven-day period is not eligible for a prorated refund.
This gives new customers a short period to test the paid service before committing to the full subscription cost.
Is Helium 10 Worth the Price?
Helium 10 can be worth the cost if you actively sell on Amazon and will use several of its tools.
The platform combines product research, keyword research, listing tools, advertising features, analytics, inventory management, and seller education in one subscription. That can be useful when your business has reached the point where managing several separate tools becomes expensive or inconvenient.
For a beginner with no active Amazon business, Platinum may already feel expensive at $129 month-to-month. The Free plan is a better place to start while you learn the platform.
For an established seller, Diamond offers much more than research. Its advertising, inventory, reporting, AI, and operational features are designed for sellers who have enough activity to make use of them.
FAQs: Helium 10 Pricing
Helium 10 is an all-in-one ecommerce intelligence platform serving Amazon, Walmart, and TikTok Shop sellers with over 30 tools for product research, keyword analysis, listing optimization, PPC automation, inventory management, and account protection. Trusted by 4.5 million brands worldwide, it helps sellers identify profitable products, optimize rankings, scale advertising, and automate repetitive tasks that consume hours daily.
Helium 10 pricing ranges from $39 to $279 monthly on annual billing plans, or $49 to $359 monthly on month-to-month billing. The specific cost depends on your chosen tier: Starter, Accelerator, Professional, or Elite. Annual billing saves roughly 20% compared to monthly subscriptions when calculated per month.
Starter at $39 annually includes core product research, keyword research with 100 monthly searches, basic rank tracking, and the browser extension. Accelerator adds unlimited keyword searches, advanced rank tracking, and PPC tools. Professional unlocks all tools, AI agent access, custom reports, and team seats. Elite adds dedicated support and white-label options for agencies.
Yes. Helium 10 provides a completely free tier with no credit card required. The free account includes limited access to the platform's core features, keyword research restrictions, and basic product database searches. Upgrade anytime to a paid plan to unlock unlimited access and advanced tools.
Helium 10 reports 38.2% accuracy with zero errors on sales estimates, compared to competitors at 29.5% accuracy. The platform estimates sales within a margin of error of 22 units above or below actual sales, while competitors average 35 units error margin. This 10% accuracy advantage compounds across thousands of products, significantly improving decision-making quality.
Helium 10 includes over 30 tools covering the full seller workflow: product research with profit calculator, keyword research and rank tracker, listing builder and optimizer, PPC campaign builder with automation, inventory manager, review request system, black box search tool, index checker, hijacker detector, refund recovery system, and the new AI commerce agent that provides business recommendations based on your data.
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Final Verdict: Helium 10 Pricing
Helium 10 Pricing in 2026 ranges from free access to Enterprise plans starting at $1,499 per month with annual billing. For paid users, Platinum costs $99 per month annually, while Diamond costs $279 per month annually. Monthly billing is higher at $129 and $359 respectively.
Platinum is the sensible starting point for smaller Amazon sellers. Diamond is the stronger choice for established brands that need advertising, reporting, inventory, AI, and larger usage limits. Enterprise is reserved for larger organizations with bigger teams and seller accounts.
Before buying, compare the tools you will actually use against the subscription price. If you only need occasional keyword or product research, the cheaper option may be enough. If Helium 10 will sit at the center of your Amazon operation, the higher plans can offer much more room to work.
